Press Release

<< Back
Amazon.com Adds New Items and Incentives for Final Days of American Red Cross Kosovo Charity Auction

Signed Books from Stephen King and George Stephanopoulos Added to Charity Auction List--UPS Donates Charity-Item Shipping Costs

SEATTLE, May 11--/PRNewswire/--Nearing the finale of its online charity auction to raise funds for the American Red Cross's efforts for Kosovo, Amazon.com (NASDAQ: AMZN) announced today the addition of celebrity items and a donation from United Parcel Service of up to $10,000 in shipping costs.

The Kosovo auction will conclude May 13, but not before auction fans and participants eager to contribute to the relief effort can bid on specially signed books and other affordable merchandise. The UPS shipping donation applies to these and all Kosovo-charity items with auctions closed since April 30.

Amazon.com has donated hundreds of items to this auction and will contribute 100 percent of the proceeds to the Kosovo-relief effort. Since April 12, more than $25,000 has been raised by Amazon.com Auctions to support the cause that brought together five leading auction companies. The charity auctions are designed to assist the Red Cross in its effort to provide humanitarian needs to the estimated 300,000 Kosovar refugees.

"We've been amazed and pleased by the generosity we've seen from our customers," said Joel Spiegel, general manager of Amazon.com Auctions. "Many of our charity items have been selling well beyond their retail prices as a result of our customers' desire to contribute to this worthwhile cause."

Starting today, new items that will be listed for auction include a signed copy of Stephen King's Bag of Bones and George Stephanopoulos's All Too Human, as well as an inscribed copy of Cryptonomicon, by Neal Stephenson, currently No. 3 on the Amazon.com 100 Hot Bookslist.

Visitors can obtain information about ongoing auctions and the items currently up for bid, such as toys, games, watches, cameras, and Palm Pilots, at www.amazon.com/auctions. Visitors are encouraged to donate to the American Red Cross, whether they choose to bid on items. Instructions for doing so can be found at www.amazon.com/auctions.

About Amazon.com
Amazon.com, Inc. (NASDAQ: AMZN), the Internet's No. 1 music, No. 1 video, and No. 1 book retailer, opened its virtual doors on the World Wide Web in July 1995. Today, the Amazon.com store has expanded to offer online auctions, free electronic greeting cards, and more than 4.7 million book, music-CD, video, DVD, computer-game, and other titles, plus secure credit-card payment, personalized recommendations, and streamlined ordering through 1-ClickSM technology.

Amazon.com operates two international Web sites: www.amazon.co.uk in the United Kingdom and www.amazon.de in Germany. Amazon.com also operates PlanetAll (www.planetall.com), a Web-based address book, calendar, and reminder service. It also operates the Internet Movie Database (www.imdb.com), the Web's comprehensive and authoritative source of information on more than 150,000 movies and entertainment programs and 500,000 cast and crew members dating from the birth of film in 1892 to the present.

This announcement contains forward-looking statements that involve risks and uncertainties that include, among others, Amazon.com's limited operating history, anticipated losses, unpredictability of future revenues, potential fluctuations in quarterly operating results, seasonality, consumer trends, competition, risks of system interruption, management of potential growth, risks related to auction services, and risks of new business areas, international expansion, business combinations, and strategic alliances. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the year ended December 31, 1998.

Amazon.com, Amazon.com Auctions, Amazon.co.uk, Amazon.de, Internet Movie Database, PlanetAll, and 1-Click are either registered trademarks or trademarks of Amazon.com, Inc., or its affiliates. All other names mentioned herein may be trademarks of their respective owners.


Contact Amazon PR

For Non-media Inquiries:
Amazon Customer Service
For Kindle Marketing/Brand Inquiries:
Kindle Brand Use Guidelines