|Amazon.com and Beastie Boys' Mike D Challenge Music Fans to Name Obscure Song at Amazon.com|
What's That Song? You'll Never Guess
SEATTLE, October 20 /PRNewswire/ -- Beastie Boys' Mike D and leading online retailer Amazon.com, Inc. (NASDAQ: AMZN), today challenged music fans worldwide to guess an obscure artist and song title on Thursday, October 22, as part of Amazon.com's ongoing What's That Song? online music event.
In fact, Amazon.com and Capitol Records believe that Mike D's chosen song will prove so difficult to identify that Amazon.com has decided to increase the daily prize money for the correct answer on Thursday only from $1,000 to $5,000.
Amazon.com asked Mike D, "What song is better than coffee for helping you wake up?" Anticipating that even the RealAudio song clip of his chosen song might not enable music fans to guess the name of the artist and title of the song, Mike D provided the following clue for the trivia-challenged: "[The artist] is a saint and certainly has the voice of one. Put this song on and set the tone to offer up your day."
"Of all the world-renowned artists taking part in our online music event, none provided such a head-scratcher as Mike D," said Jeff Bezos, CEO of Amazon.com. "Admittedly, the obscurity of the song threw everyone off at first. But, to no one's surprise, we found that we already carried the artist's album as part of our extensive CD selection."
What's That Song? is an online game created by Amazon.com, Capitol Records, RealNetworks, and many of the world's leading musical artists. The game, which began on October 6, tests fans' knowledge of music while providing revealing insights into many of today's top artists. At Amazon.com, every day through November 2, artists are asked provocative questions about their musical tastes--and fans guess the answer by identifying brief RealAudio song clips from the artists' responses.
One-of-a-Kind Artist Prizes
Artists participating in What's That Song? include Beastie Boys, Bonnie Raitt, Radiohead, Lenny Kravitz, Liz Phair, Big Bad Voodoo Daddy, Ben Harper, John Lee Hooker, Dr. John, Robbie Robertson, Cracker, the Beach Boys, Marcy Playground, Meredith Brooks, Medeski Martin & Wood, Sean Lennon, John Hiatt, and Deana Carter. Among Capitol's participating sister labels are Blue Note, Capitol Nashville, Grand Royal, Matador, and Virgin Records.
Amazon.com's music store, which opened in June, offers shoppers more than 25 times the CD selection of the typical music store at everyday savings of up to 40%, including 30% off Amazon.com's 100 bestselling CDs and Editors' Choice titles. From alternative to zydeco, hip-hop to bebop, Amazon.com's customers will find everything from the latest releases to hard-to-find gems in any music genre. In addition, the Amazon.com music store features reviews by Amazon.com staff editors and nationally known critics, song samples, artist interviews, lists of essential albums by genre, thousands of bestseller lists, music in the news, and personalized music recommendations.
About Amazon.com, Inc.
This announcement contains forward-looking statements that involve risks and uncertainties that include, among others, Amazon.com's limited operating history, the unpredictability of its future revenues, and risks associated with capacity constraints, management of growth, and new business opportunities. More information about factors that potentially could affect Amazon.com's financial results is included in the company's filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the year ended December 31, 1997, and quarterly report on Form 10-Q for the quarter ended June 30, 1998.
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About Capitol Records