New Chipotle app, available on iPhone and Android, includes quick
reorder, easier customization of meals, and Apple and Android pay
DENVER--(BUSINESS WIRE)--Nov. 6, 2017--
Chipotle Mexican Grill (NYSE: CMG) has announced a new mobile app that
is available for download starting today on Apple and Android devices.
Whether a first-time mobile user or an online ordering regular, the app
enhances guests’ on-the-go Chipotle experience by offering features such
as quick reorder of their favorite meals, streamlined payment options
and the ability to receive, store and redeem Chipotle offers.
“Our guests are increasingly mobile and on the go, and they want and
deserve the same intuitive, accurate and convenient ordering experience
they get in our restaurants. That is exactly what our app delivers,”
said Curt Garner, chief digital and information officer at Chipotle.
“The new app is just one of the steps we’re taking to improve the guest
experience through technology and innovation.”
The app’s new features include:
Quick reorder of favorites or recent orders
Ability to receive, store and redeem Chipotle offers
More user-friendly store locator
Streamlined user experience and enhanced design
The app is just one of the ways Chipotle is working to improve the guest
experience. Earlier this year Chipotle rolled out “Smarter Pickup
Times,” which allows customers who order digitally to benefit from
shorter and more accurate pickup times and the ability to reserve a
future pickup time.
“Smarter Pickup Times” and second make lines in restaurants also improve
the company’s ability to process more digital orders without disrupting
service or increasing line wait times for customers who order in
restaurants. To accommodate online orders, most restaurants are now
equipped with a dedicated prep line.
Guests can download the new app on the Apple App Store or Android Google
Steve Ells, founder, chairman and CEO, started Chipotle with the idea
that food served fast did not have to be a typical fast food experience.
Today, Chipotle continues to offer a focused menu of burritos, tacos,
burrito bowls, and salads made from fresh, high-quality raw ingredients,
prepared using classic cooking methods and served in an interactive
style allowing people to get exactly what they want. Chipotle seeks out
extraordinary ingredients that are not only fresh, but that are raised
responsibly, with respect for the animals, land, and people who produce
them. Chipotle prepares its food using only real, whole ingredients, and
is the only national restaurant brand that uses absolutely no added
colors, flavors or other industrial additives typically found in fast
food. Chipotle opened with a single restaurant in Denver in 1993 and now
operates more than 2,300 restaurants. For more information, visit
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Chris Arnold, 303-222-5912