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Amazon to Triple UK Charity Donations through AmazonSmile with 6,000 Charities Now Enrolled

13/06/2018

Each time customers shop at smile.amazon.co.uk, Amazon will donate a percentage of the net purchase price for millions of eligible products at no additional cost to customers or charities

From 15th to 29th June 2018, charities will benefit from triple donations from AmazonSmile

6,000 UK charities are already participating in AmazonSmile, including CLIC Sargent, RSPCA, WWF, Stonewall Equality, Barnardo’s, Cancer Research UK, The British Red Cross and The Royal British Legion, with all eligible registered UK charities invited to take part

 

Luxembourg, 13 June 2018 – From 15th June to 29th June 2018, Amazon will be tripling its donation rate for qualifying purchases made by shoppers using AmazonSmile. Customers who shop at smile.amazon.co.uk can choose a charity to support before they start shopping and that charity will receive donations from Amazon at no additional cost to the customer or charity.

Millions of Amazon customers can now raise money for more than 6,000 charities, small or large, local or national, by shopping at smile.amazon.co.uk. Customers will find the same Amazon they know and love at AmazonSmile, enjoying the same low prices, vast selection and convenient shopping experience – but with an added bonus that from 15th June to 29th June 2018, Amazon will triple its usual donation of 0.5% to 1.5% of the net purchase price of eligible products (excluding VAT, shipping fees, and returns) to the charity of the customer’s choice.

“We launched smile.amazon.co.uk in November 2017 and now with more than 6,000 national and local charities available, everyone should be able to find a good cause close to their heart,” said Jan Lakotta, EU Manager, AmazonSmile. “We’re delighted that so many organisations are already benefitting and we encourage other charities, large and small, to enrol so customers can select them to receive donations from Amazon.”

AmazonSmile enrolment is open to UK charities with registered charity numbers who are in good standing with the Charity Commission. Current AmazonSmile charities include CLIC Sargent Cancer Care for Children, RSPCA, WWF UK, Stonewall Equality, Barnardo’s, Cancer Research UK, The British Red Cross, The Royal British Legion, Magic Breakfast and Save the Children.

“We’re delighted to be part of AmazonSmile. Every penny raised helps to support young cancer patients and their families,” said Jason Webster, Associate Director of Trading at CLIC Sargent. “With triple donations now available, Amazon customers can help to make even more of a difference. It is such a simple way to raise money for fantastic causes, all by just doing your shopping.”

Customers can learn more and begin supporting their favourite charity at smile.amazon.co.uk, and charities can learn more and register to accept donations at org.amazon.co.uk

   

- ENDS -


 Notes to editors

In order to enrol and receive donations, the enroller must be an official representative of an eligible organisation, and then follow these steps on org.amazon.co.uk:
  1. Search for the charitable organisation by name or registered charity number and then select the organisation.
  2. Create an organisation administrator account and accept the AmazonSmile Participation Agreement on behalf of the organisation.
  3. Verify the email address
  4. Submit the organisation’s bank account information.
  5. Upload a copy of a bank statement to verify the organisation’s bank account information.

Organisations must be registered and in good standing with the Charity Commission of either England and Wales, Scotland, or Northern Ireland to be eligible to participate.

For further information, please contact:
Amazon UK Press Office
Email: pressoffice@amazon.co.uk
Tel: 0203 680 0888

About Amazon 

Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Fire tablets, Fire TV, Amazon Echo, and Alexa are some of the products and services pioneered by Amazon. For more information, visit www.amazon.co.uk/about and follow @AmazonNews.

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